TheDieline.com: Package Design

Veev

"VeeV is the World’s First Acai Spirit. Its goal is to change the way consumers think about cocktails and in the end, the way cocktails are ultimately consumed. Acai, the exotic Brazilian berry taking the world by storm, is said to be one of the healthiest fruits on the planet. VeeV is a wheat based spirit infused with Acai that includes the flavors of prickly pear and acerola cherry."

Nobleza Tequila

 "Origin designed the handcrafted packaging for Nobleza Tequila. Nobleza Tequila, Inc. was founded by Paula Torres in 2007 with the goal of providing ultra premium Nobleza Azul Tequila in three varieties (Blanco, Reposado and Anejo) to the U.S., Mexican and European markets. Her family has been producing award winning premium blue agave for the tequila industry for over five generations. In June of 2009, Nobleza Tequila, Inc. received all permits necessary to produce and distribute our Ultra Premium tequila. We are proud to be one of the only two tequila companies in existence with female founders."

Lazy Magnolia Gulf Porter

"Gulf Porter, the first in Lazy Magnolia's Brewers Choice Series, is brewed with carefully selected malts, oats and hops. Our special strain of yeast adds a unique spicy note to compliment the rich complexity and smooth character of this creation from Mississippi's Brewery. With warm notes of toffee and caramel, this Porter is sure to spark a lively discussion on the finer points of Southern living.

Half gallon growlers will be available throughout Mississippi and small, select regions of Louisiana and Alabama. There will be a limited number of kegs available from the Mississippi Coast to Jackson. It will be released in a limited quantity by mid-November 2009.

We chose the half gallon growler as the vessel because of the rich bootlegging history of the area where the brewery sits. The water there is perfect for making "Mississippi White Lightning" as the locals call the illegal moonshine."

Unreal created the identity and the packaging.

Viña Amalia

Just when you thought all wine bottle design had gone to the future comes a bit of the classical style via Viña Amalia. The family-owned Argentine vineyard has been working with Estudio Clara Ezcurra on the design of their many varieties.

The designs feature a floral pattern across the line, with disciplined serif typography and the occasional use of gold foil lettering.

See more examples of after the jump, including a few with outer packaging ...

Student Spotlight: Aaron Willard

A wine packaging project by Aaron Willard, a student at Savannah College of Art and Design.

"Logo and packaging design for a California wine company. The packaging uses a minimalist design approach to capture the essence of the brand."

Merus Wines 10th Anniversary

To celebrate 10 years of quality wine-making, Napa Valley winery Merus commissioned UXUS for a new bottle design. The resulting design is appropriately elaborate, making use of etched black glass with gold leaf, dipped wax cap, and a paper label (on the back). Or, to put in loftier, press release language:

The resulting design captures the spirit of the occasion, and the Merus brand, through its aesthetic properties and unique composition. Expressing undiluted sophistication, the black of the glass bottle features an oversize etching of the Merus logo [...]. The collectable bottle further features gold leaf etched typography and a dipped wax cap to be broken ceremoniously. The creation of this anniversary bottle coincides with the opening of the UXUS designed Merus Winery in Napa Valley, California.

See additional photos after the jump ...

The Kraken Media Kit

Proximo Spirits, the folks behind The Kraken, were kind enough to send in one of their beautiful media kits for their latest spirit. The kit is set up as a "proof" kit, each element inside is one piece of proof that the mythical Kraken sea monster exists. It includes a Kraken tooth, Kraken ink, a log book, a scroll, a feather, movies of the Kraken, and lastly a bottle of The Kraken.

10 more images after the jump!

Tré

 

One more by Berkeley, CA based Autograph. More images after the jump.