Surfing on the net, looking for good packs, I found Korres: a Greek natual products shop chain.
The interior design of each shop is studied to convey the idea of purity, of "not added elements", the simplicity of nature.
I can find the same qualifications also on the packs: they seem to respect the wishes and the mission of such a shop: clear, bright colors, regular shapes, big reassuring images..
As a product that works in silence, also its communication is silent: nothing is shouted in typography, just the images.
The whole line and the interior design was developed by a Greek design studio with an interesting portfolio: K2 design.
