TheDieline.com

Packaging as Toys

Fwis - Readymech has created a line of toys that can be printed and constructed for free. Astonishing characters are built using package design techniques for folding boxes. Now you can have your box and play with it, too. This is a really inventive way to use packaging, where what's 'outside' becomes as important as what's inside.

Wine that Loves

Wine That Loves has a new take on helping people figure out what wine goes with what food. It's plain to see on the bottle so you can't go wrong. Who needs a sommelier?

Pain is Good

Great packaging for hot sauce from Pain is good. From the choice of a flat front bottle and 2-color print on craft paper, this is a very good example of where packaging propels the product. This product would certainly not have the same appeal if it were in a round bottle with a 4-color label. Nice job Pain is good!

http://www.painisgood.com

Thymes In Person

One of the stores I went into at the Mall of America sold Thymes so I had to sneak some pictures. It is as beautiful in person as it is in photos. Continue for more photos...

Sprinkles Cupcake Mix

I also found Sprinkles Cupcake Mix at Williams Sonoma. Sprinkles is a "cupcakery" or a cupcake bakery from Beverly Hills, CA. Their cupcakes are simply amazing, their design language is stunning, and now you can make them at home.

L'Occitane en Provence: Verbena

Another impeccable line from L'Occitane en Provence. Continue for more photos of the Verbana collection...

Frontera Salsa

Found in Williams Sonoma, beautiful packaging from Frontera Foods.

L'Occitane en Provence: L'Oranger

I found L'Occitane en Provence, which sells upscale French bath and beauty products, at the Mall of America. The packaging was extremely impressive and impeccable. This is the L'Orange line of products, continue for more photos of this gorgeous packaging...